Some firms are not independent and may be tied to one or two investment companies, or restricted in other ways.
This means that they will only be able to advise you on a restricted range of financial services and products.
How can these be the most suitable for you?
Everyone is different and your needs are unique to you.
You should therefore seek independent advice that is unique to you – from an independent financial adviser working on your behalf and not that of any particular investment company.